Showing posts with label promotion. Show all posts
Showing posts with label promotion. Show all posts

Monday, August 12, 2019

Conference Ribbons

One of the extra-curricular activities at geneaevents in the US is the collecting of Conference Badge Ribbons. This practice has spread to Australia and the UK although it is not yet as popular as in America.

Kiwi genealogist, Roger, has a long ribbon cascade
It's certainly great fun to collect these ribbons from friends, institutions, societies and businesses but have you actually thought strategically about the wearing and placement of these ribbons?

I started collecting ribbons at an early Rootstech conference and, after a few years, joined the fun by ordering some to promote my blog and website.  For the first few years I sought and accepted ribbons and added them to my ribbon cascade as they were given to me.

One day I realised that the the Ribbon Cascade I was wearing was a walking billboard that told those who admired my colourful collection who and what was important to me and whom I supported. So from then on I didn't rush to add ribbons. I made sure that I added those ribbons that were most important and told something about me to the top of my cascade.

I began to think of the strategic placement of  ribbons on my cascade. At international events an Australia ribbon goes near the top of my cascade followed by my GeniAus ribbon and a Convict Descendant if there are some on offer. Other ribbons near the top will be for associations of which I am a member like the Virtual Genealogical Association, an event with which I am associated like The Genealogy Show and Kiva Genealogists for Families a charity I support.

As the ribbons can create a trip hazard I try to keep my cascade to a reasonable length.

Blogs I follow (especially Australian ones) get good placement. I may add ribbons for companies with which I have tested my DNA and services I use like Google, Wikitree and Familysearch. I will add funny ones like "I Haunt Cemeteries" closer to the bottom of the cascade. Once I have added all of these I may add incidental ones that people give me but if they are irrelevant I file them away for another day.

As I prepare for Rootstech London I am thinking about ribbons. Now that my Facebook page is my main platform for communication I order may some with a link to my Facebook page and some for our Downunder genies who are attending. I am also considering deconstructing some of my Ribbon Cascades from earlier events and creating something to wear in London. It's such a waste to have them sitting in a box at home.

I hope those attending Rootstech and other geneaevents consider sharing some ribbons. They are a great conversation starter and will provide excellent promotion of your sites and services.

Remember to stop and think about the ribbon you are going to wear or offer at an event. What message does it convey to other conference attendees?

Cascades from my past

Saturday, April 2, 2016

Surname Study - Q&A time

My post last week on Surname Studies elicited a long reply containing a few questions which I will attempt to address here.

So.....was your choice of ONS host price-based, or do all the ONS websites do basically the same thing as far as support?


My choice of The Surname Society was not just cost based but that was a big factor. The cost to register each surname study with the Guild is 12GBP on top of your subscription, there is no extra cost with The Surname Society. I had been a member of the Guild for a number of years but realised that The Surname Society was a better fit for my purposes. 

I did not need a body to host my study I needed somewhere to list, describe and promote my study. The Surname Society provides that facility for me.

The Guild may provide more resources but, as The Surname Society is new, it  has fewer resources but the collection is growing. There is immediate help available via the Surname Society Facebook Members' Group.

Have you advertised the study in any magazines or any online methods?

I initially advertised my study via several social media channels and received some helpful responses from genies with Curry connections. I have a Wordpress blog/website for the study which I hope will act as "Name Bait" for anyone doing searches on the internet. Having my blog preserved on The National Library of Australia's Pandora Archive will ensure that the Curry stories are preserved. I have added the Curry surname in Australia to a few Members' Interests lists.

http://curryaus.wordpress.com
Because I am still at the data gathering stage and there are lots of resources, both print and online with Curry information available, I don't see the need to promote widely yet. I need to organise  the mountain of data that I have recorded before I start sharing. I've yet to decide how and if I will publish the database I am developing.

With a less common surname with fewer resources available I would probably promote to find connections at an earlier stage. For this I would consider non-genie print publications like major newspaper RSVP columns and any magazines that would provide free or low-cost advertisements.

Have you written to all the Curry names in the White Pages (for eg) to attract other family members who might have information?

With a less common surname with fewer resources available I would probably contact potential family members via the White Pages etc. but for the foreseeable future I will deal with the list of resources I have and organise the information I have gathered from them. There is so much on Trove that I don't think I'll get much further than the organising stage in my lifetime, that is why I chose the CurryAus blog for my A-Z blogging challenge. 

What are you hoping to find out from other Curry family members? In my case I'd like to fill in some blanks back in Ireland, just before the Catholic records start.

Before I move offshore I want to sort out the various Curry families in Australia and record their stories so that they are not forgotten. Another reason I chose The Surname Society to register my study is because their rules aren't as prescriptive as the Guild (although I think the Guild  has loosened up recently).

Are you combining your ONS with any DNA testing? 

Not yet but definitely on the cards. I found my first potential Curry match just this week and have a few possibles who also have Curry in their trees - I may yet just find some Irish cousins..

Thursday, August 14, 2014

Sharing an Invitation

I picked up this pretty document at a meeting I attended yesterday.I know that most of my readers will not be able to take up this invitation but I am sharing it for several reasons.


1. On a table that had several fliers available for the taking this pretty one stood out and asked to be taken.  Take note those who are creating promotional material for their societies or groups.

2. I had never heard of the group hosting the event and want to find out more about them.

3. I thought a High Tea was a good idea for a fundraiser.

4. I love the theme and activity for the day - an idea for #NFHM2015 perhaps.

NB I erased Joy's and Carolynne's phone numbers from the document but if you want further info I am happy to share.

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